A Team Built on Integrity & Engineering
We are a full-service agency that combines technical expertise with a deep commitment to partnership. Our success is measured by the stability and scale we deliver to our clients.
Madison Jonas
Founder & Principal, High Performance Media
Google Search Publisher
As Founder and Principal of High Performance Media, Madison built the firm to do one thing exceptionally well: build engineered advertising systems for businesses seeking stability and scale. He directs a unified process where a commitment to quality guides every decision, from technical architecture to creative execution.
A Philosophy of Substance Over Hype
At the core of our approach is a firm rejection of the cheap gimmicks, vanity metrics, and legally questionable tactics that dominate the digital landscape. The focus is exclusively on building resilient, transparent advertising systems for products that genuinely work and businesses that operate with integrity. Having optimized campaigns that have generated over $10 million in partner revenue, Madison has proven that sustainable growth is achieved through technical excellence, not shortcuts.
Partnership Built on Shared Values
We believe that the most powerful results come from true collaboration. We partner exclusively with established businesses that are kind, communicative, and view us as an extension of their team. Our relationship with our clients is grounded in a shared mission and a commitment to honesty, integrity, transparency, excellence, and a scientific, data-driven approach to every challenge.
Connecting Technology, People, and Community
From his service as a Navy Reserve Veteran and an Eagle Scout to his work as a front-of-house sound engineer, Madison’s life has been about optimizing systems to bring people together. Whether it’s creating clarity from complex soundscapes or architecting a flawless marketing infrastructure, the goal is the same: to use technology to foster community and connect people with products and services that truly add value to their lives. This unique blend of technical skill, creative passion as a musician and AI songwriter, and dedication to service is the foundation upon which our company operates.
A Unified, Full-Service System
To achieve our standard of excellence, we have built a cohesive system where every function is aligned with our core philosophy. Under Madison's direction, our team executes with a shared commitment to quality at every stage:
Strategic Design & Copywriting
Our creative process is data-informed, producing assets and messaging engineered to perform. We craft clear, ethical, and persuasive content that builds trust while driving action.
Robust Technical Development
The technical backbone of our operations, our development process ensures a stable, compliant, and perfectly architected foundation for every campaign.
Intelligent Media Execution
Our media strategies focus exclusively on acquiring high-quality, relevant traffic from trustworthy sources, optimizing for long-term partner growth, not just clicks or impressions.
What Makes Us Different
In an industry focused on superficial metrics, our approach is engineered for a fundamentally different outcome: your long-term, sustainable success.
Our Metric of Success: Your Long-Term Profitability
Our primary distinction lies in what we measure. While many agencies optimize for cheap, top-of-funnel Cost Per Acquisitions (CPAs), we consider that a vanity metric. A low CPA is meaningless if the customer is low-quality, refunds quickly, or has no lifetime value.
Instead, we engineer our systems to optimize for the high-value, lagging indicator KPIs that actually matter to your bottom line. We focus on attracting customers who reflect your brand's quality, leading to higher lifetime value, lower refund rates, and genuine brand loyalty. This is the foundation of scalable, profitable growth.
Ready to Partner With a Team That Shares Your Values?
If you're an established business focused on quality and long-term growth, let's discuss how our full-service system can build your foundation for success.
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